“Human design reveals your inherent gifts and talents to boost your performance”
30 de November de 2023
Companies have a significant impact on society. Their role extends beyond the mere sale of products and services or the creation of jobs and profits. They are part of an ecosystem and their actions leave a mark. This is why companies need to take an extra step and enhance their commitment.
The idea, which is gaining momentum in both the business and social spheres, is what’s known as corporate social responsibility.
Corporate Social Responsibility (CSR) is a management concept in which companies acknowledge their responsibility for the impact they have on society and the environment, and they incorporate these concerns into their business operations and interactions with stakeholders. This implies that organizations, beyond their commercial interests, take into account their role and responsibility in promoting social well-being, adhering to business ethics and safeguarding the environment.
These are some possibilities for CSR actions:
When a company embraces CSR practices, it brings several advantages. Not only does it help promote social well-being, have a positive impact on the environment, and benefit its stakeholders, but it also brings internal benefits.
The main advantages of CSR include:
If a company actively engages with society, for example, by being transparent and supporting social or environmental causes, it can boost its image and reputation. This, in turn, tends to increase consumer loyalty because people appreciate companies that care about their impact and promote social well-being.
Employees who are part of a responsible and ethical company are more motivated and committed to the organization. This, in turn, leads to higher levels of productivity and efficiency.
EAE Barcelona’s Master in Sustainability and CSR focuses on the sustainable management of companies and organizations aware of the environmental and social impacts that surround their activities and society in general.
Implementing corporate CSR practices helps decrease financial and legal risks. Additionally, reducing the impact of activities that harm the environment or that negatively affect society helps avoid fines and penalties.
Adopting corporate social responsibility practices can help companies enter new markets and access fresh business opportunities. Many companies and organizations prefer working with those that have a proven commitment to society, whether through eco-friendly actions or social contributions to charitable causes.
If you are interested in Corporate Social Responsibility (CSR), EAE Barcelona provides an opportunity to explore this aspect of business management through the Global Master’s in Sustainability and CSR..
This program equips you with the skills needed to manage companies and organizations in a sustainable way, considering their impact on society, the environment and the economy. You’ll also learn to implement CSR practices internally, emphasizing business ethics and employee well-being to boost commitment and motivation.
Our aim is to enhance business value and reputation through effective relationships with all stakeholders.
You’ll be prepared to take a leadership role in sustainability and CSR, while also developing soft skills in line with contemporary leadership requirements. These soft skills encompass resilience in crisis management, empathy, creative problem-solving and effective communication.